Generalized Selection Plus™
Target your mailing lists in even more ways with Generalized Selection Plus™. This powerful query tool uses advanced selection logic so you can maximize the success of your direct marketing efforts.
Generalize Selection Plus™ allows you to analyze and select records based on multiple criteria, including Nth records, logic and user-defined limits. You can manipulate data for better results by performing mathematical functions on numeric fields, applying ZIP code demographics and eliminating duplicates.
To hone in on the best-performing records, contact us today.
Features and Benefits
- Advanced targeting capabilities
- User-defined data manipulation
- Statistical reports & response analysis
- Integrated data workflow
- Range of platform and operating systems